You have expressed interest in creating what we call a Cinematic Story. People want to do business with other people, not with corporations. Thus, we are going to create a video that primary highlights you, as a way of conveying the values your business pursues. Creating a connection with someone that has never met you, through a short 2-3 minute video is not as difficult as it sounds. As strange as it may seem, the key is to be authentic.  To be who you are.

Connections through Vulnerability

Let’s face it, when you read a story, or a watch video, about an amazing person, who has accomplished everything they have set their sights on, have the perfect spouse, perfect kids, more money than they need, a car that always works…. can you relate to this person? Of course not. Why? Because you have never experienced that level of “perfection”. This person comes across as not being real, because nobody is like that. Everyone has problems. You have problems and regrets. It is part of being human.

So when you watch a story about a person who has struggled in their life with feelings of not belonging or feeling shy, and if you have had similar feelings, you will feel an immediate bond with this person. When you feel a bond to someone, you are much more likely to do business with them.

Everyone has a Story

You are unique. You are interesting. You have a story.  This questionnaire is the first step in helping us find your story.  Now the questions might seem highly personal, and the truth is, they are.  But that is where your story is.  Don’t be that person that nobody can relate to because they are perfect.  Be You. Be Real. People want to connect with real people, not fake/perfect people.

That being said, some private things may be simply too difficult for you to share, and we understand that.  So you are welcome to leave some questions unanswered.  But please try to go outside of that armored-up comfort zone that is easy to stay in.

After we receive the response, we will schedule a telephone or zoom call with you to dive down deeper into some of these topics and try to find a direction for your story.  Be aware that all of these questions and follow-up calls are confidential. They are not shared with anyone in our company that isn’t directly involved in crafting your story.  The only thing that the public will see is the final video, of which you will have complete veto power.

Ready to be vulnerable?  Let’s go!

(And just o keep it fair, here is a version of my “Cinematic Story”)